Offline Functionality in a Sales Mobility App

As a sales representative in the field using a salesforce mobility solution, there are a myriad of obstacles that can obscure internet connectivity.

Just to name a few:

  • Remote places with poor network.
  • A slow network service provider.
  • Fluctuations in connectivity.
  • Insufficient data.

The list is endless.

In such instances, aside from the number one issue being user frustration, such a nuisance trickles down to costing your business big time.

Imagine your field representative being at an outlet and a customer wants to place an order but due to the location of the outlet, there is intermittent connection restricting your rep from initiating the order process. Even more, imagine this order is of urgency but your rep is not able to deliver. This largely contributes to a poor customer experience on the receiving end. Not only do you now have a disappointed customer but your business has missed out on a business opportunity and revenue growth.

I don’t know about you but if I was the customer, I would opt to source an alternative (high chances are, this is your competitor) as in my head, I deem your service as unreliable.

Customers believe the existence of a business is entirely based on their needs. They rely on your business to fulfill these needs. But a chain is only as strong as its weakest link and by removing your ability to be credited as reliable, it becomes the chink in your armor. We don’t want that do we?

While in the field, your field rep is responsible for the single most important interface in your enterprise, it should be in your best interest to equip them with a solution that reflects your business values on ground even with your absence.

Now that we know how crucial it is to invest in a solution with the capability of working offline, there are many great advantages of having one i.e.,

  • Preservation of data during offline mode.
  • Consistent productivity regardless of no connectivity.
  • Utilization of opportunities presented, even in remote locations with poor network.
  • Contributes to your rep’s performance by ensuring they are always productive.
  • Reduces time wastage in the field.
  • Contributes to recurrent customers due to reliability.

Investing in a solution with this feature is another measure to ensure that your business operations remain efficient regardless of such obstructions in place.





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